The third Conjuring took the weekend with a better-than-expected performance.
It might be early June, but at the box office, it might as well be October, as three different horror movies have topped the box office now for four consecutive weeks. Following in the footsteps of Spiral and A Quiet Place Part II is yet another sequel, The Conjuring: The Devil Made Me Do It, the third entry in the Conjuring series and 8th overall in the Conjuring Universe. The thriller, which sees Patrick Wilson and Vera Farmiga battling a demonic spirit and the Satanist who brought him, opened to $24.1 million, off from the opening of the first two Conjurings, both of which opened above $40 million, but in this environment, this is an acceptable drop-off. It did beat the opening weekend of Annabelle Comes Home two years ago, though to be fair, that movie opened on a Wednesday. Even at a lower final gross, this should still pull a nice profit, and assuming that Wilson and Farmiga are willing to sign on again, there will likely be a fourth one in a few years.
Slipping to second is A Quiet Place Part II, which, like a lot of horror movies, turned out to be front-loaded. It slipped nearly 60% in its second weekend to $19.3 million, for a ten-day total of $88.4 million. Still, by the end of next weekend, Quiet Place should have both passed Godzilla vs. Kong to take the top spot for 2021, and be the first movie to pass $100 million since the beginning of the pandemic.
Cruella was able to stay above a 50% drop, as it took in $11 million in its second weekend. Its ten-day total of $43.4 million puts it already at 6th for the year, and it should pass Tom and Jerry, Demon Slayer The Movie, and maybe even stablemate Raya and the Last Dragon by next weekend. A final gross between $60 and $75 million seems to be in the cards.
The animated Spirit Untamed had a so-so opening in 4th, taking in $6.1 million. Family movies have had long runs throughout the pandemic era, but those runs have been helped by little competition. With Cruella already in the marketplace and several more high-profile offerings coming up (including one this very weekend), the prospects of Spirit hanging out for long seem dim.
One of those long-running family films is the aforementioned Raya, which in its 14th weekend, came in 5th with $1.3 million. With a gross of $53.5 million so far, its run is nearly over, but we'll see if has enough juice left in the tank to make it to $60 million.
In 6th, Wrath of Man was the only other film to make more than $1 million over the weekend, taking in $1.3 million for a total of $24.7 million. It will likely pass Nobody in the next week or two and still has an outside shot at $30 million.
Spiral, which was #1 just two weekends ago, falls to 7th and under a million for the weekend, bringing its total to a disappointing $21.8 million. The performances of Quiet Place II and Conjuring 3 suggests that the problem is a lack of interest in a franchise that is nearing its 20th birthday, not the pandemic.
Rounding out the Top Ten is Demon Slayer The Movie, which is up to $47.7 million, Godzilla vs. Kong, which at $99.2 million is less than a million away from the century mark, and Dream Horse, which is now up to $2.6 million.
This weekend sees two movies going wide, either one of which could end up #1. Peter Rabbit 2: The Runaway is a sequel to the surprise 2018 family hit. This time around Peter (CGI, voice by James Corden) runs away to the city, where hijinks occur. Domhnall Gleeson and Rose Byrne return as the two primary humans on screen. In the Heights, an adaption of Lin-Manuel Miranda's 2008 Broadway musical hit, concerns a life-changing 4th of July weekend for several residents of the Washington Heights neighborhood of Manhattan. With near-unanimous critical raves, this could be the first major Oscar contender of the year. Will Heights soar to the top? Will Peter Rabbit hop over it? Or could The Conjuring do a shocking repeat? We'll find out next weekend.
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