Sunday, May 30, 2021

Totally Tunes: There's a Little Song in your Branding

  You know how movies have shameless plugs, like how the Fast saga does the whole Corona thing and stuff? Well, guess what? Branding is also existent in music, with more and more modern artists name dropping all sorts of brands for $$$ reasons or satire, but making lyrics sound weird alongside that. Amazingly, it gets more and more prevailing nowadays, and here are some tunes that have mad brand dropping.

Let's play a game: Stock photo or Guy Ritchie movie? via Pexels

The very inspiration for this post is this hilarious Robbie Williams tune, that sees the pop star and crooner going... well, I don't know exactly what, but it's beautifully batshit. It also has a cringeworthy amount of name drops, including "Shake your Playtex, rock 3 stripes, not the Asics. A.D.I.D.A.S, old school, it's the best. T.K. Maxx cost less."

This also weird Good Charlotte tune does A LOT of brand dropping, but it's actually a satire of the usual dance songs that drop random companies into their lyrics. Satire or not, there's a whole dancefloor of brands in this:

The true poetry of "They say they love my ass in Seven Jeans, True Religion, I say no, but they keep giving" in this Black Eyed Peas track can't be beaten. Why keep it subtle like Flo Rida's "the boots with the fur" when you can associate your ass with Seven Jeans, amirite?

The original brand dropping song was this Slick Rick 1985 jam, where he name dropped a bunch of fashion brands and even made it cool to wear Bally (one he mentions on the tune). So, if you're fed up with this kind of lyric-writing, make sure to send the hate mail his way.

We could be here all day, but for the closer let's go with full on subtlety. You'll never know what brand is mentioned repeatedly in the lyrics to this song:

What's a song with excessive brand name dropping you like (or hate)? Have you ever been driven to buy something because you heard it in a song?

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